What are the most popular social media platforms?
This month’s Verto Index looks at the most social media platforms among U.S. adults (ages 18 and above), from Facebook to Tumblr.
- The most popular social media platforms: our ranking of the 10 most popular social media platforms reveals the dominance of Facebook and the reach of its owned brands, including Instagram and Facebook Messenger.
- Engagement: Which social media platforms have the highest stickiness ratings?
- The great Snapchat vs. Facebook face-off: Is Snapchat really succeeding at pulling Gen Z and Millennial users away from its rival?
Interested in our insights on the social media landscape? Download a PDF of the Verto Analytics Social Media Index by completing the form on the right.